LARGE & SMALL WEBSITE DEVELOPMENT
Quick, low-cost sites: We kept costs to a minimum for this local non-profit organization. This simple, six-page site uses an off-the-shelf Word Press template, customized with a unique design and then linked to social media sites.
Personal websites: This artist needed a website fast! The paint was still drying on her canvases. Now she had to emerge from the studio to deal with the press and promotion of the show. Two days later, the website was live. We quickly customized a standard template with beautiful images of color and joy.
Professional Services: Regent Wealth Management, a stellar financial management firm, needed a complete website update. They also wanted to add and edit content on their own, without waiting for a webmaster to get back to them. We assembled a team for design, technical web development, and photography, and created a site that reflected the quality of service this firm delivers.
COMPREHENSIVE MARKETING COMMUNICATIONS
The ground-breaking online financial data company, EDGAR Online, (since acquired by RR Donnelley) required a full array of online communications. I worked directly with top level executives to craft engaging website content and develop case studies that sales staff could use in targeted presentations. I also maintained a newsletter and blog and helped develop email campaigns to launch new product and upsell existing customers.
Original research went into this digital presentation about emerging technology that is threatening the business models of large accounting firms. Presented in Dallas to Deloitte’s Business Intelligence practice, it won praise as “the best presentation we’ve ever heard.”
Panasonic Avionics needed a rewrite of the corporate website to match new branding, plus a video script for a trade show and online promotion. The Panasonic voice over script highlighted the new in-flight customer experience.
EXECUTIVE & EMPLOYEE COMMUNICATIONS
Desktop-delivered executive messages were developed to help business owners explain new initiatives to global employees of IBM, GE Capital, American Express, Colgate Palmolive, and DaimlerChrysler. These were produced while I was Director of Content for Mentor Communications. Click here for a fuller description. These are all proprietary projects, but I am happy to discuss communication strategies for introducing new business processes.
CLEAR SALES & MARKETING MATERIALS
This master PowerPoint Presentation of IBM Life Sciences technology can be cut and pasted by sales reps into customized presentation for targeted customers.
Call or email to discuss your need for a well- organized, attractive digital presentation, or for an improved version of the one you are using.